Alice Stori Liechtenstein (Milan, 1978) graduated with distinction at IED in Milan, with a major in Exhibition Design. She went on to study at Elisava in Barcelona, where she obtained her MA in Design for Public Spaces.

She worked for several years in Milan, designing and organising exhibitions working with Alessandro Guerriero, YOOX.com, Atelier Biagetti and La Triennale Design Museum.

After moving to Austria she opened her own studio in Graz, working on varied projects of information design. She is a lecturer for the Exhibition Design Master at the FH Joanneum in Graz.

In January 2014 she launched her design blog, Aliceinwhateverland.com. In order to write daily she has been visiting designers studios and travelling to fairs and exhibitions. She has had the opportunity to meet and engage with many talented people and started analysing working patterns and searching new behavioural trends.

Having participated in 2013 at the Curate Award launched by Fondazione Prada and Museum of Qatar, she was chosen as one of the finalists. The award gave her the drive to develop her own curatorial concepts.

In 2015 she founded Schloss Hollenegg for Design, a project to support Design culture by offering an exhibition platform and a residency program to designers under 35. Alice Stori Liechtenstein lives in Schloss Hollenegg, Austria, with her husband and three children.