Trend spotting: how to discover tomorrow’s fashion
Saturday 4 November
11:30 - 14:00
The best fashion show is definitely on the street. Always has been, and always will be – Bill Cunningham
How is a trend defined? Starting with the practice of cool-hunting, from the 90’s to today, through documentary and film clips, the participants will be introduced to research methodologies and a selection of the phenomena. To then move on, divided in groups, to a phase of practical analysis, production and presentation of their own trends moodboard.
Please note: participants are required to bring fashion and design magazines. Max 20 participants Registration at dreamerstorino.it Fee € 10
Conducted by: Paolo Ferrarini, trend researcher and university teacher
Certain projects are changing shape all the time. They
follow present time, which opens up new perspectives at
an ever increasing speed, and sometimes even manage
to anticipate the future. They live on research, curiosity
and a desire to explore new ideas and previously unseen
spaces. Operae has worked in this direction over the
years and none of the last eight editions has been
identical. We have always worked on the new frontiers
of design, taking every opportunity that has arisen to
take an active part in ongoing developments (as was the
case of self-production at the outset and of the renewed
role of artisanship and collectible design more recently).
In the meantime, we have created a close-knit network
of international contacts and collected a huge mass
of data about contemporary design. The professionals
we have worked with have remained within our orbit and,
in turn, have often attracted other people interested
in design from many different points of view. It now
seems to us that the moment has come to reflect
on all the wealth we have accumulated in a decade
of intense work. It’s our hope that all the many people
who are asking to be updated on our future plans are
able to hear the sound of work in progress in the
background – the noise of a worksite where all the
mechanisms and gears are working at full capacity.
We now wish to stay focused and keep our concentration
to put the work we’ve done so far to good use, and
to find, yet again, the language best suited to the time
we are living in. This is why in 2018 we shan’t be staging
the event as we’ve done every two years since 2010.
It’s time again for us to transform ourselves into
something new and original, for us to continue our
journey without stopping to rest on our laurels.
We’ve always liked changes, so stay connected! As we
said, ours is a work in progress.